What is Social Media Management?
Social media management is the process of planning, designing, and posting strategic content to social platforms such as Instagram, Twitter, Facebook, TikTok, etc. Additionally, it involves monitoring and managing user engagement with posted content.
Why do you need it?
The stats don't lie. With more than 93% of buying decisions influenced by social media, more and more businesses both large and small are investing in social media.
In fact, social media is set to be the fastest-growing channel now thru 2024. According to forecast reports, social media ad spending will overtake television advertising in the US at $177 billion this year.
When used strategically, social media can quickly reach a broader audience and allow your business to build its brand and connect with consumers more directly.
How we do it
We follow a multi-step process to ensure our client's social media accurately communicates their brand's voice and message. This includes an initial audit where we get to know your business and your target audience. From there move into our research phase where we look for ways to help you stand out from your competition.